The mass
media, often the only form of education to some, has a very powerful
influence over people's beliefs and opinions regarding everyday life
issues since it keeps people updated and informed about the events
that are taking place around the world. This influence could not be
more evident than anaysing the relationship between the media and
politics as the politics is one of the main components of our day to
day living and the media is the major source of information about
political affairs. On the one hand, the media has control over what
we know about political system and what we never find out and because
of this the media possesses a certain “hold” over the political
arena such as passing judgement, approval or criticism on
politicians, parties and other influencial public figures. On the
other hand, the information which the media provides can mobilize the
public attitudes and opinions towards political actors and events.
Therefore, political parties are very cautious in their relationship
with the media, quite often they attempt to keep the media on their
side.
To
see the vital role of media in mobilization of masses, let us have a
look at the “real life” example of recent political uprising
stamped as Arab Spring in the history. Interestingly, when the case
of Arab Spring is mentioned, the mass media is described not as the
press, TV and radio, but as social media including Twitter, Facebook,
Blogs and even Phone messages.
After
analysing millions of tweets, hundreds of youtube videos and
thousands of blogs, new study concludes that the role of social media
in shaping the political debates in the Arab Spring is central.
Conversations by civilians on social media continiously instigated
new major events and the stories shared by protests via social media
spread across international borders.
“Our
evidence suggests that social media carried a cascade of messages
about freedom and democracy across North Africa and the Middle East,
and helped raise expectations for the success of political uprising,”
said Philip
Howard,
the project lead and an associate professor in communication at the
University of Washington. “People who shared interest in
democracy built extensive social networks and organized political
action. Social media became a critical part of the toolkit for
greater freedom.”
The
revolution which started in Tunisia and Egypt led individuals in
other countries to pick up the conversation and debating contentious
issues across the region. Howard said that despite the fact that
social media did not cause the upheaval in North Africa, they
definitely altered the capacity of citizens to affect domestic
politics. Ironically, government attempts to crack down on social
media has caused more political activism. Especially in Egypt, mostly
middle-class Egyptians went out to the streets when they could no
longer follow the unrest on social media...
From the
recent experience, one can come to conclusion that revolutions in the
21st century might not be televised – but surely be
tweeted, blogged, texted or communication through different social
media tools. In addition, the public sense of shared grievance and
potential for political transformation can develop rapidly as the
social media can easily be utilized to build solidarity and organize
demonstrations by the fragmented political opposition members.
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